Puma teamed with the United Nations Environment Programme (UNEP) for the “Play for Life” cause. UNEP’s primary initiative is to support global biodiversity and to also promote unity within Africa. In support of the efforts, Puma unveiled the Puma Africa Unity Kit. It is a soccer uniform to be worn as a third alternate kit by Puma-sponsored football clubs in Africa. In addition, Puma has made other apparel available for purchase. The items include various t-shirts and collectable shoelaces in different of patterns designed by renowned NYC-based artist Kehinde Wiley. The gear will be made available for purchase May 2010.

“They look like something a homeless person from the future would wear!”